Britt is a Creative Leader at IKEA of Sweden in the Range & Design department, responsible for developing a range called OMTÄNKSAM that is based on the needs of the aging population. IKEA is a global home furnishing company with 427 stores on 52 markets and over 200.000 co-workers, founded 75 years ago by Ingvar Kamprad.
Britt’s assignment is to monitor customer needs from a home furnishing perspective. In this role, she identifies, leads and supports new range initiatives on a global level. Britt has been working at IKEA for over 15 years in various positions. Her background is within marketing and retail.